Flieg's Equipment Marks 50 Years In Business

Flieg’s Equipment recently celebrated 50 years in business, although the actual anniversary date is kind of a mystery.

“There isn’t an exact date of when the business began,” Dave Flieg said, “but it was started by my two older brothers, Herb Flieg and Don Flieg as Allis Chalmers equipment dealers.”

Flieg’s is a family owned business that sells a variety of lawn care products, tractors and farming equipment from several different companies.

Flieg’s Equipment has grown from servicing one equipment dealer to eight different equipment dealers including companies like Case IH, Hustler Turf Equipment, Lawn and Garden, Vermeer and Cub Cadet.

Flieg’s Equipment has also grown through expanding their customer radius.

“We cover Ste Genevieve County, Perry County, Jefferson County, St. Francis County and Washington County that makes up roughly an 80 mile radius.” Flieg Said.

Every March, Flieg’s Equipment honors its customers with an appreciation open house celebration with food, drinks and equipment displays. With this year’s celebration as part of the 50^th anniversary, a large crowd attended the event.

“We cleaned our whole shop out and set up for 250 people,” Flieg said, “but there ended up being over 350 people attend.”

He said the party was a great way to show their customers how much they truly appreciated them because without them, the business would not be where it is today.

“In the next 50 years, we would like to keep business as it is,” Flieg said. “We have flourished within the last 25 years because of the right mix of equipment and good personnel, but I am looking forward to handing it over to my daughter, Clarissa Naeger.” Flieg said.

With a large number of Fliegs in the family, Dave Flieg said it will be exciting to watch the third generation become more involved with the business and continue the tradition.

Flieg has learned that loyalty and building personal relationships is important when it comes to customer service.

“Everybody says that keeping your customers is easier and better than finding new customers,” he said. “The No. 1 thing in keeping a business going is to provide good customer service and treat people the way you want to be treated.”